Apple launches Privacy Labels for increased Mobile Security

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Apple Inc has introduced a new mobile security feature on all its iOS loaded devices that makes it easy for its users know what type of data the installed apps are collecting. The company hopes that the new privacy labels feature will help in bringing more transparency into the operations of the applications downloaded by users.

To the uninitiated, Apple already announced in June this year it is making a ā€œnutrition labelā€ mandatory to all app developers under which they need provide the privacy practices they are offering to their respective users. The deadline then fixed was December 8th,2020 and now it has been extended to December 31st,2020.

All the apps that have been developed to work on iOS, iPADs, Macs and watch and TV OSes are required to offer glanceable summaries on how they will be collecting and using their user data on a respective note.

This will help Apple product customers in understanding easily on what type of info is being used to target ads, data linked to a specific user, and how long the information will be stored on the tech giants platform.

From years, the iPhone giant has built a trust among its users that any data stored on its servers will never be leaked to the law enforcement under any circumstances. And there have been many legal instances to prove this as a fact.

Note- If the app developers fail to comply with its privacy rules by this year’s end, the tech giant is planning to remove all such apps from its App Store.

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Naveen Goud is a writer at Cybersecurity Insiders covering topics such as Mergers & Acquisitions, Startups, Cyber Attacks, Cloud Security and Mobile Security

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