MEDIA KIT & MARKETING OPPORTUNITIES
Cybersecurity Insiders is a 500,000+ member online community for information security professionals, bringing together the best minds dedicated to advancing cybersecurity and protecting organizations across all industries, company sizes, and security roles.
Below you can find our award-winning marketing opportunities to reach this qualified audience through powerful demand-generation programs, fueled by our research-based thought leadership content, validating your message and delivering robust brand visibility in the cybersecurity market.
Cybersecurity Insiders is your on-demand resource for reaching your marketing goals – and doing so at lower cost and faster delivery compared to in-house production or expensive agencies and analyst firms.
If you’d like to discuss a game plan for delivering marketing results while balancing your timelines and budgets, we would love to schedule a call to brainstorm and learn more about your marketing objectives.
Contact us at info@cybersecurity-insiders.com for more details and to schedule a quick call.
EMAIL MARKETING
Email blast to the Cybersecurity Insiders community
- Reach over 250,000+ opt-in cybersecurity professionals and decision-makers in our Cybersecurity Insiders community by email
- Using your existing content and call to action, your email can be sent in less than a week (reserve early as calendar inventory sells quickly)
- Amplify your message with a featured LinkedIn group post to the 500,000+ Information Security Community for additional reach

RESEARCH STUDY
Custom, on-demand research reports on popular cybersecurity topics
- Our survey-based reports are an affordable marketing opportunity for cybersecurity vendors to provide custom-branded, fact-based, on-demand thought leadership content, receive third-party validation, generate quality leads, and gain brand visibility in the cybersecurity market – all from one cost-effective program
- Ongoing surveys with current data ensure rapid report production based on real-time snapshots of cybersecurity trends, sentiments, and preferences in the cybersecurity market
- Topic of your choice, add-on custom survey questions to produce a unique, custom-branded, on-demand report that reflects your market perspective and brand

LIVE WEBINAR
Live webinar to reach target audience
- Webinar package includes landing page, GoToWebinar hosting platform, promotion to drive registrations, moderator, webinar recording (MP4 file), attendance report, and follow-up email
- Client provides title, abstract, presentation content / slides
- Premium add-on: Conversion of webinar transcript to an Eguide, blog post or short thought leadership whitepaper
- Webinars are a popular add-on to cybersecurity report packages to generate additional visibility and leads

PRODUCT REVIEW
Third-party review and validation of your awesome cybersecurity solution
- Submit your cybersecurity product (or service) for third-party review by Cybersecurity Insiders
- Review is based on information and content provided by vendor and third parties (not a lab review)
- Includes key capabilities, strengths & benefits, product screenshots, videos, etc.
- Full review is produced in PDF format and posted on the Cybersecurity Insiders website

CONTENT SYNDICATION
Syndicate your cybersecurity content to receive targeted leads and brand exposure
- Generate quality leads through syndication of your content to the cybersecurity community
- Target lead profiles according to your demographic and firmographic preferences (e.g., company size, job level, and industry)

POSTED ARTICLES & NATIVE ADVERTISING
Post your articles & content to the Cybersecurity Insiders website
- Post your news, articles, bylines or blog content to the Cybersecurity Insiders website to elevate visibility for your brand in the cybersecurity community
- Contributed posts can be about industry trends, product news, upcoming events, webinars, educational content, etc.
- Your content lives on the website and is searchable for a minimum of 2 years. For the first week of the post, we offer premium placement on the homepage, which gets 70,000+ visitors/month.
- Backlinks to your website for added traffic and search optimization

SOCIAL MEDIA CAMPAIGNS
Reach your audience through our social media channels
- We will post your marketing message on Cybersecurity Insiders social channels, including LinkedIn, Twitter, and Facebook
- Include your message, social #hashtags, and images
- Contributed posts can be about industry trends, product news, upcoming events, webinars, educational content, etc.

INFOGRAPHICS & SOCIAL MEDIA CONTENT
Add credibility to your content and campaigns with research-based graphics
- Client-branded, custom-designed infographics from fresh survey data based on a cybersecurity topic of your choice
- Creation of up to 5 charts and graphics to bring survey data to life
- Client logo and link to website

CYBERSECURITY EXCELLENCE AWARDS
Earn an award for your cybersecurity brand
- The Cybersecurity Excellence Awards recognize the world’s
best cybersecurity products, professionals and companies
[ more details ] - Add credibility and third-party validation to your product offering and company
- Boost brand awareness
- Boost SEO ranking through backlinking to your website

DEMOGRAPHICS
Cybersecurity Insiders is a 500,000+ member online community for
information security professionals, bringing together the best minds
dedicated to advancing cybersecurity and protecting organizations across
all industries, company sizes, and security roles.
