Cyber Threat Concerns may create hostile conditions for Connected Car Sales

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Cyber Threat Concerns may create hostile conditions for the sales of Connected Cars, says a survey conducted by Irdeto. The survey also disclosed that among the present set of consumers who own connected cars, 59% are concerned that their vehicle could become a potential target for hackers in near future.

Of the survey conducted across six nations- Canada, Germany, UK, Japan, China and US, 85% of them believe that any connected car could become a potential target of cyber attack.

Also over 90% of respondents from Canada and UK say that their vehicles could be an easy target for hackers in next two years.

“It’s clear that cybersecurity will play a key role for many consumers when they are purchasing their next vehicle”, said Daniel Thunberg, Global Head, Connected Transport, Irdeto. He added that automobile makers in the field should make security as a priority by implementing a multi-layered, defense-in-depth strategy so that their brand is not perceived by consumers as one that doesn’t take security on a serious note.

For autonomous or self-driving automobiles, the survey spelled out that most consumers of these vehicles know that these introduce security risks. Only 12 percent stated that they do not have any cybersecurity concerns.

Irdeto cited IHS market report stated that nearly 76 million of such connected and autonomous vehicles will be sold globally between now and 2035.

Note 1- Connected Cars are vehicles which are equipped with Internet access. The web access allows communication between vehicles moving on the road and will help in saving lives by preventing accidents.

Note 2- Autonomous vehicles or driverless cars are those automobiles’ which are being run without human intervention or drivers. These cars are equipped with Central processing units, cameras and integrated sensors which help the car smartly maneuver the vehicle on the road. Hyundai, Toyota, and Tesla have started introducing this technology into non-commercial and heavy commercial vehicles like Cars, Trucks, and Buses.

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Naveen Goud is a writer at Cybersecurity Insiders covering topics such as Mergers & Acquisitions, Startups, Cyber Attacks, Cloud Security and Mobile Security