Facebook to use Facial Recognition for its users Information Security


Facebook is all set to use the technology of Facial Recognition propelled by Artificial Intelligence (AI) to alert users when someone uploads pictures having their face onto their respective social media accounts.

However, the feature will be user-defined and can be switched off/on to allow people to protect their privacy online.

The social media giant is all set to introduce this feature as a New Year gift to all its users around the world, except the ones based in Canada and EU.

Facebook says that the facial recognition feature can also be used to identify friends you may know, enhance ad targeting or make new feed posts more relevant. It can also help detect if someone in your friend’s network posts a compromising picture of you without tagging you.

For some, the feature has already been rolled out and by the end of February the new option will be made available to all Facebook users across the world.

Note 1 – The technology which is being used is the same one which Facebook uses to suggest friends whom users would want to tag in photos or videos.

The world’s number social networking giant and the owner of WhatsApp messaging service is planning to extend this service if someone else uploads a photo of them as their profile picture. This move will surely help reduce impersonations and fake profiles paving way for Information Security.

Note 2- Only time can say how accurately the new technology will help Facebook users when it comes to protecting their online privacy.

Naveen Goud is a writer at Cybersecurity Insiders covering topics such as Mergers & Acquisitions, Startups, Cyber Attacks, Cloud Security and Mobile Security

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